In 2005, a video game based on the tournament, titled World Series of Poker, was released for several consoles and the computer. A sequel called World Series of Poker: Tournament of Champions came out in 2006. In 2007, World Series of Poker: Battle for the Bracelets was released.
WSOP video poker machines now appear at some Harrah's casinos; the machines are standard video poker machines, but have a bonus feature which allows a player to play a modified game of Texas Hold 'em against the poker machine.
Beginning in 2007, Harrah's announced the creation of the World Series of Poker Academy, a poker school aimed at providing poker players with the poker skills needed to win a WSOP Bracelet. The instructors for the Academy include Phil Hellmuth, Greg Raymer, Scott Fischman and Mark Seif. Initial academies were launched in Tunica, Indiana and Las Vegas.